How to please a Western investor

On January 1, 2016 between the EU and Ukraine a free trade zone will become effective. Most barriers to European and Ukrainian product will be released. Today prudent businessmen think about how to find their niche in the international market. For those, who go beyond talking and thinking, the specialized seminars are held and manuals are written. We are having a conversation with the author of one of them (“Basic Guide to internationalization and access to the EU markets”) - Oleh MYROSHNYCHENKO.

Oksana MARYSCHENKO